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CompanyIntroduction

Beijing Gupu Agricultural Technology Service Co., Ltd. was established in 2018 as a joint  venture of Dezhou Finance Group with a registered capital of 20 million yuan. Its  headquarters is located in Qingdao and currently has a core team of more than 120  people.

Mature business: Based on the Dutch R&D center, we provide intelligent greenhouse design,  construction, operation, and product sales full industry chain solutions to customers  worldwide.Emerging business: A platform for agricultural technology transformation,  serving the seed industry, focusing on high-end fruit and vegetable, tulip bulbs, and  grass seed industries.

In 2023, Gupu Agricultural Industry Research Institute was established with Qingdao  Agricultural University; The subsidiary Qingdao Ankuai Intelligent has been recognized  by the Shandong Provincial Department of Science and Technology as the "Shandong  Provincial Academician Workstation" of the Nanzhibiao academician; In 2024, we jointly  applied for the Shandong Provincial Key Laboratory of Facility Horticultural Equipment  with the China Academy of Building Sciences and Qingdao Agricultural University, and are  currently undergoing formal review; In 2024, a strategic cooperation agreement was  signed with Beijing Qihe Biotechnology.

The company has 3 invention patents, 2 utility model patents, and 15 software copyrights.  Academician workstations, key laboratories, and industrial research institutes provide  talent and technological support for agricultural AI big data phenotype research,  biological breeding, and facility agriculture standardization.

The core team consists of more than 120 people, including 3 first level construction  engineers, 9 second level construction engineers, 1 senior engineer, 3 intermediate  agronomists, 6 core management and technical R&D personnel, 20 R&D engineers, 12 project  management personnel, 25 operation management personnel, and 10 factory management  personnel.

The company has established a facility agriculture equipment production center in Dezhou and established facility agriculture management and technical service platforms in  regions such as Beijing, Shanghai, Xi'an, Xinjiang, Spain, and the Netherlands both  domestically and internationally. At present, the Hortivalue B.V. R&D center in the  Netherlands has been put into use, forming a matrix business map rooted in China and  serving the world.

Business disciplines

Products
Products

We offer a large variety of products, all related to horticultural activities. We are pleased to offer a detailed product portfolio. Products are being delivered ex-source whilst some products are available through local warehouses

Scientific research and innovation platform
Scientific research and innovation platform

The scientific research platform has industrial research institute, academician workstation, biological breeding laboratory.Let teaching and research combine with modern agriculture efficiently, incubate new business, and better serve the diversified needs of customers.

Services
Services

We provide a range of services for our customers. These services could be offered by us or by one of our partners. Currently our services could be divided into:
- gene edition
- software and AI
- machine and equipment
- growing and cultivation
- business consultancy

Organization structure

  • HORTIVALUE.B.V.

    G&P Agritech European Research and development Center.

    For over 30 years, Hortlife focuses on growing indoor vegetables under  challenging climatic conditions, providing customers with all the requirements  for obtaining optimized greenhouse solutions based on their business model,  technological level or needs, crop selection, and investment returns. Adopting  automated systems for heating, irrigation, climate, and light control to achieve  optimal crop growth.  In 2023, it established a joint venture company Hortivalue with G&P Agritech and  registered Shandong Value Horticultural Technology Co., LTD in Dezhou.

    In 2024, it is planned to transfer the production capacity of Europe to China,  and two-thirds of the staff will focus on integrating with the domestic team,  supporting the Chinese team to explore the domestic market and the countries  along the Belt and Road in multiple aspects from design, production and project  management.

  • BRIDGING HORTICULTURE.B.V.

    G&P Agritech European sales center

    Ralf, global sales director of LOCK, a well-known German manufacturer of drive systems, joined in 2024, responsible for the English-speaking market and overall sales management;The China team is responsible for the markets of China and countries along the Belt and Road;Sercom Automation.sl Ignacio is responsible for the Spanish language market.Global gardening media Hortidaily Cathy is responsible for marketing.

  • BLUE RADIX.B.V.

    Provides decision-making and control for greenhouses

    Blue Radix is an algorithmic solution that helps growers continuously manage and optimize energy devices, increase yields, and reduce costs through crop controller and energy controller software. Accurately control crops to obtain the required heat, carbon dioxide, and light, optimize greenhouse climate, and control operational risks and protect the environment.This is an office park renovated by tobacco and coffee factories, with a strong Bauhaus style.

  • GREMON SYSTEM LTD

    Gremon Systems is a company focused on digitizing planting technology, particularly in the research and analysis of irrigation strategies. Mainly utilizing remote technology to analyze plant growth, measure crop weight and growth trends, and convert the data into a visualization platform for analysis and processing, providing planting strategies. Transforming planting technology from empirical analysis to data analysis, reducing human intervention, and making it suitable for large-scale planting, we will engage in technical cooperation and market development together.